Currently designing for Spectiv — Open for projects

Design that doesn't
just look good — it converts.

"Issaya handles a wide range of design work for us and gets it done. She understands a brief quickly, communicates clearly, and delivers on time — easy to work with throughout."
— Elliot D., Founder, Spectiv
✦ bluebellissaya@gmail.com
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Google UX DesignProfessional Certificate · Coursera Adobe Graphic DesignerProfessional Certificate · Coursera Figma, Sketch & Mirofor UX Design Professional · Coursera
Issaya S. — designer at work
UI/UX Design ✦ Web Design ✦ Brand & Digital Design ✦ Ad Creatives ✦ Email Design ✦ Illustration ✦ 3D Model & Environment ✦ Pattern Design ✦ Logo Design ✦ Mascot Design ✦ Surface Pattern ✦ UI/UX Design ✦ Web Design ✦ Brand & Digital Design ✦ Ad Creatives ✦ Email Design ✦ Illustration ✦ 3D Model & Environment ✦ Pattern Design ✦ Logo Design ✦ Mascot Design ✦ Surface Pattern ✦
Black cat with laptop, books and coffee — design with purpose
Bangkok · Thailand
✦ Designer for Growth

I design to convert — not just to look good.

I'm Issaya, a Bangkok-based designer currently creating part-time for Spectiv — a British-owned company based in Dubai — where I help early-stage startups grow through design that actually moves the needle.

Beautiful work is the baseline. What I care about is whether it earns attention, builds trust, and turns viewers into customers. Every choice — from a logo to a landing page — is made to help your business make money.

"Great design isn't decoration. It's your hardest-working sales tool."
✦ Languages · Thai (native), English (fluent)
Currently seeking full-time opportunities · Also open to freelance

My work

The Cookie Factory brand preview

Cookie Factory | Brand Identity

Warm, cozy F&B branding
Cafe Jack brand preview

Cafe Jack | Brand & E-commerce

Full brand & online store
Boba Cloud brand preview

Boba Cloud | Brand Identity

Kawaii-minimal bubble tea branding
Spectiv web design preview

Spectiv | Brand, Web & Social

Web, content & branding
squella exhibition website shown on a laptop

squella | Web Design · 3D

An exhibition website you walk through instead of scroll
Tessel Q4 — a 3D drone builder

Tessel Q4 | Web Design · 3D

A drone launch site with a builder that shows real flight times
Mynah — a 3D landing page for an AI shop assistant

Mynah | Web Design · 3D

A landing page where a 3D mynah does the shop's chats
Mathilda landing page shown on a laptop

Mathilda | Web Design

A cinematic launch page for a new fragrance
Ascend — App Store screenshots & ASO

Ascend | App Store & ASO

Screenshots that sell a coach, not a judge
Lumen — App Store screenshots 1–3

Lumen | UI/UX Design

Meditation & manifestation app — making it fun to build on your dreams
Meanwhile parenting app — UI & App Store screenshots

Meanwhile | UI/UX Design

Parenting app — tracking a toddler without making it a test
Flowdesk — a live 3D office showing where customer requests wait

Flowdesk | UI/UX · Data viz

An operations dashboard you can walk through
Jarlo budgeting app — every jar has a face

Jarlo | UI/UX Design

Budgeting app — money you can actually see
CrossField weekly email newsletter

CrossField | Email Design

Weekly practice-note newsletter
Cactus Friends 🌵
Astronaut Cat 🐱
Kids Character Design 🧒
Book Cover 📕
Portfolio Cover 🌙
Illustration I 🎨
Illustration II ✨

→ Click any piece to view it larger · some open a full design breakdown

Floating Island 3D environment 🏝️
Iceberg 3D scene 🧊
Skinwalker creature redesign 👁️
3D environment study 🌲
3D environment study 🏔️
3D scene study 🗿
3D scene study 🧱

→ Click any piece to view it larger

Pink stars surface pattern
Easter surface pattern
Clover surface pattern
Bow surface pattern
Surface Patterns Apparel · Textiles · Home decor
Seasonal Prints Gift wrap · Stationery · Packaging
Repeat Designs Fabric · Wallpaper · Print

Workflow · Process

My Creative Workflow

A streamlined process that combines strategic thinking, creative exploration, and AI-powered production to deliver high-converting ad creatives.

01

Brief & Research

Marketing provides the client brief; I research competitors, audience, and market insights to keep the concept unique and relevant.

Strategy
02

Concept & Inspiration

Gather references, explore trends, and generate multiple UGC model concepts to find the strongest creative directions.

PinterestNano Banana Pro
03

AI Production

Write precise prompts, generate ad-creative variations, and bring the UGC model to life on video with storytelling and impact.

ClaudeGeminiHiggsfield
04

Deliverables

Final ad creative is polished, optimized, and delivered in all required formats—ready to perform.

High Conversion
Tools I use Photoshop · Illustrator · After Effects · Claude · Gemini · Higgsfield · Nano Banana Pro · Pinterest

→ AI-enhanced ad creative workflow · more reels coming soon

✦ Send a letter

Ready to turn design
into growth?

If you're building something and want design that works as hard as you do, send me a note. Let's talk about what your business needs to grow.

✦ bluebellissaya@gmail.com
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